City of Roswell (Georgia) posted this RFP on Nov 2, 2026. Responses are due Nov 18, 2026. Category: Marketing & Communications. Solicitation number RFP 26-306-J.
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The City of Roswell seeks proposals from qualified entertainment companies to curate, secure, manage, and produce talent for the Riverside Sounds Concert Series, an outdoor live music program that celebrates artistic creativity, musical diversity, and the discovery of emerging talent.
The selected Company will work with the City to develop a high-quality concert lineup that enhances Roswell's reputation as a destination for arts, culture, and live entertainment.
The selected Proposer will be awarded an initial contract term of one year for the 2027 season, with four (4) optional annual renewal terms upon agreement by both parties.
Artist Recruitment and Booking
Identify, recruit, negotiate, and contract professional artists and groups that perform original music. Prioritize emerging and established independent artists with exceptional musicianship, professionalism, and strong audience appeal. Develop diverse lineups representing multiple genres and styles. As part of artist contracting responsibilities, the Company shall manage all elements of artist technical and hospitality riders, including confirming requirements, negotiating modifications when necessary, and ensuring that all agreed-upon provisions are fulfilled. The selected Company shall work collaboratively with City staff to finalize artist schedules, considering touring availability, seasonal programming, and community calendars.
Audience Development
Recommend artists with demonstrated regional or national followings capable of attracting an average audience of approximately 1,500 attendees per performance. Recommendations should consider attendance history, social media reach, touring activity, and overall marketability.
Original Music Focus
Prioritize singer-songwriters, independent recording artists, original bands, and emerging regional and national acts. While limited cover songs may be included during performances, original compositions should be the primary focus.
Musical Diversity and Inclusion
Curate a season reflecting a broad spectrum of genres including Americana, Folk, Rock, Indie, Alternative, Country, Blues, Soul, R&B, Jazz, Funk, Bluegrass, Pop, Latin, Hip-Hop, World Music, Reggae, Electronic, and other original styles. Encourage participation from artists representing diverse backgrounds and perspectives.
Programming Collaboration
Work collaboratively with City staff to recommend seasonal programming, coordinate artist schedules, provide promotional materials, and support marketing efforts.
Artist Quality Standards
Artists should demonstrate professional performance experience, strong audience engagement, a positive public reputation, and the ability to meet production requirements for outdoor performances.
Production Services
The selected Company shall ensure that all production services required for each Riverside Sounds concert and confirmed artist are delivered at a professional standard. The selected Company is responsible for coordinating and delivering all necessary production elements that are required for each concert as a part of its services. The Riverside Sounds concert series is held at Riverside Park with a bandstand. The bandstand has 8 120-amp outlets.
**Submission:** The City of Roswell will only accept Bids and Proposals via the City of Roswell Bonfire Portal (www.roswellgov.bonfirehub.com).
Questions must be asked using the City's online procurement platform on or before the date provided in the project schedule.
A signed *Proposal Letter and Certification* is required; failure to include it may result in the rejection of the proposal. The proposal shall be valid and held open for a period of one hundred eighty (180) calendar days from proposal opening date.
Evaluation Criteria
| Criteria | Weight |
| --- | --- |
| Experience & Qualifications | 25% |
| Artist Network & Talent Quality | 25% |
| Programming Philosophy | 20% |
| Audience Development | 10% |
| Project Management | 10% |
| Seasonal Costs | 5% |
| References & Past Performance | 5% |
The selected Proposer will be awarded an initial contract term of one year for the 2027 season, with four (4) optional annual renewal terms upon agreement by both parties.
An E-Verify affidavit should be included as part of the proposal.
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